Improve blog ranking and marketing is no longer kids stuff. It’s beyond the sappy diary entries and angst fueled rants. It’s serious business, especially if your goal is to make money blogging for your business. Blog marketing is more powerful than static site marketing mainly because of all the options Web 2.0 offers. Below are some things you can do to take advantage of what web 2.0 has to offer to increase blog traffic, links and engine ranking.
1. Tag you’re it!
If you are not tagging your posts, start now. Tags make it easier for people to find your blog post, and video and photos that are related. You can write the most informative blog in your niche but if it can not be found it can not get read. Tag your posts.
2. Get exposed
Do you wonder how some large news and content sites deliver their headlines? Syndicate with RSS. While using the feed that comes with your blog may seem like an OK option, using a custom feed, that specifically separates keyword groups for content you develop frequently, is a far better option. Syndicating with RSS increases your exposure. Pheedpress, available from Content Desk is a great tool for this.
3. Forget me not
Social Bookmarking allows users to save and categorize a personal collection of bookmarks and share them with others. Users may also take bookmarks saved by others and add them to their own collection, as well as to subscribe to the lists of others.
Bookmarking is an easy way to improve blog ranking and get traffic; the more you do it the more you’ll be noticed. Ideally, your site should be bookmarked somewhere in all the major bookmarking engines. But having your entire site booked in just a few can greatly increase blog traffic.
4. Get involved
Much like the tip above, adding comments is a great way to sprinkle your links around. Note however, your comment must be informative and relate to the original post. Bloggers will grant your trackbacks when your comments are on topic and useful.
5. Digging for treasure
Digg.com and Digg-like sites take stories from users and post them on the site. Users then vote on them and decide which get dugg and which are buried. If you are dugg it can result in a flood of traffic.
6. Get connected
Social networks like Myspace can be found in virtually everywhere corner of the web. They are great places to meet like minded people and above all receive valuable links from.
Article syndication is still one of the most popular ways to get links. Well-written content that serves the reader first then your business will receive rewards. This is the type of content that is read, passed on, and linked to. Writing content gives you links as well as branding you as an authority figure in your niche.
Publishing on a blog platform gives you the opportunity to reach a greater quantity of people faster than a static site. Use the above tips to take full advantage of all the rewards blogging can have on your business and to be able to make money blogging.
Jeff Casmer is an internet marketing consultant and work at home business owner. For more information on blogging and website linking strategies please visit his “Top Ranked” Website Linking Directory gives you all the information you need to Work at Home in the 21st century.
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